The EDDM program is a very simple marketing strategy and is an excellent solution for small and medium businesses who can't afford expensive marketing campaigns through media such as TV, radio, newspapers, etc. while Every Door Direct Mail indicia is one of the rules that need to be respected within this marketing system, there are other EDDM Retail Highlights – only standard mail flats are accepted, weight limit per mail piece is 3.3 oz, there can be a maximum of 5000 mail pieces delivered per day, there are no mailing lists etc. Full article for EDDM Indicia.
Orignal From: While Every Door Direct Mail indicia
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